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Startup analytics

Investor-ready dashboards in minutes, not months. Basedash gives startups AI-powered analytics, 750+ data source integrations, and a managed warehouse. No data team required.

14-day trial, no credit card required.

Quick answer

Basedash is the BI platform built for startups that need investor-ready dashboards, real-time metrics, and self-serve analytics — without hiring a data team or spending weeks on setup.

MRR, burn rate, runway, and churn: the metrics your investors and team need, generated from your real data.

MRR

$48.2K

+12%

Burn rate

$32.5K

-8%

Runway

18 mo

+3 mo

CAC

$142

-22%

LTV:CAC

4.2x

+0.6x

Churn

3.1%

-0.4%

MRR growth

+300%
JanDec

Burn rate ($K)

-29%
JanDec

Why startups choose Basedash

No data team required

Most startups don't have a data engineer or analyst on staff. Basedash gives you production-quality dashboards with AI and no SQL, dbt, or Looker setup.

30-minute setup

Connect your database or SaaS tools and describe what you want to track. Basedash generates your first dashboard before you finish your coffee.

Investor-ready reporting

Stop spending Sunday nights building board decks in spreadsheets. Build live dashboards that pull from real data and share them with a link.

Grows with your stack

Start with a PostgreSQL database and add tools as you scale. Basedash connects to 750+ data sources, so your BI grows with your startup.

What you should track changes as you grow. Basedash adapts to your stage.

Pre-seed to seed

Find product-market fit signals

At the earliest stage, vanity metrics kill you. Basedash helps you focus on activation, retention, and the signals that tell you whether you've built something people want.

Key metrics: Activation rate, retention cohorts, NPS, qualitative feedback loops

Series A

Prove repeatable growth

Investors want to see repeatable, scalable growth. Basedash connects your product, sales, and marketing data so you can show the full growth engine, not just top-line revenue.

Key metrics: MRR growth, CAC, LTV:CAC, sales pipeline, channel efficiency

Series B and beyond

Optimize unit economics at scale

As your team grows, so does data fragmentation. Basedash gives every team self-serve access to the metrics that matter while keeping definitions governed and consistent.

Key metrics: Net revenue retention, gross margin, burn multiple, department-level ROI

Describe what you want to track and let Basedash generate a custom dashboard for you in minutes.

Revenue

$28.3K+68%(16,800)
400300200100
Oct 1, 2026Oct 31, 2026

New subscriptions

Live
508+189%(176)
500250100
Oct 1, 2026Oct 31, 2026

CAC

14 wks

Burnrate

$32.5K

Cohort retention

457-31%(659)
CohortWeek 1Week 2Week 3Week 4Week 5Week 6
12482001401086425
211210458620
31681249476121
4987651511214
5102155114002

Runway in years

2.4

LTV in years

0.8

Generate a dashboard showing our core growth KPIs

Get instant answers, uncover important trends, and make confident decisions faster.

SalesWhat should a sales-facing dashboard include for quick qualification and follow-up?OperationsFilter paid organizations and show their current usage details.MarketingList Google Ads campaigns and show CPC trends for each.EngineeringShow recent error logs and users impacted in the last week.Data & AnalyticsBuild a quick-start KPI dashboard with filters and best-practice layout.EngineeringFind domains or metadata for a list of organizations from builder records.ProductAre there any features we added recently that increased engagement?MarketingHow many deals or opportunities are in our current campaign from a specific region?SalesHow many leads are currently close to closing?OperationsShow customers with at least two visits or repeat usage in the last month.ProductShow onboarding conversion rate compared to last month.ProductWhich cohorts have the highest week-8 retention?EngineeringFetch IDs created in a given month for a specific provider or integration.EngineeringWhat are the most common errors this month, and what endpoints are causing them?OperationsGive me a table of all new users with their signup source/medium.SalesWho are the most engaged accounts in the last 14 days?EngineeringWhich services or endpoints have the highest error rates this week?MarketingShow campaigns with delivery errors that still spent in the last 24 hours.Data & AnalyticsIdentify top entities (e.g., products, practices, segments) by net earnings or volume.SalesWhich organizations that have not converted to paid are the most active?Data & AnalyticsShow me revenue and subscription growth.MarketingWhich campaigns or channels drove the most leads and conversions this month?OperationsWhich tickets are trending by category and time to resolution?MarketingWhat is our CAC?ProductShow retention by cohort and first-usage month.SalesWhat should a sales-facing dashboard include for quick qualification and follow-up?OperationsFilter paid organizations and show their current usage details.MarketingList Google Ads campaigns and show CPC trends for each.EngineeringShow recent error logs and users impacted in the last week.Data & AnalyticsBuild a quick-start KPI dashboard with filters and best-practice layout.EngineeringFind domains or metadata for a list of organizations from builder records.ProductAre there any features we added recently that increased engagement?MarketingHow many deals or opportunities are in our current campaign from a specific region?SalesHow many leads are currently close to closing?OperationsShow customers with at least two visits or repeat usage in the last month.ProductShow onboarding conversion rate compared to last month.ProductWhich cohorts have the highest week-8 retention?EngineeringFetch IDs created in a given month for a specific provider or integration.EngineeringWhat are the most common errors this month, and what endpoints are causing them?OperationsGive me a table of all new users with their signup source/medium.SalesWho are the most engaged accounts in the last 14 days?EngineeringWhich services or endpoints have the highest error rates this week?MarketingShow campaigns with delivery errors that still spent in the last 24 hours.Data & AnalyticsIdentify top entities (e.g., products, practices, segments) by net earnings or volume.SalesWhich organizations that have not converted to paid are the most active?Data & AnalyticsShow me revenue and subscription growth.MarketingWhich campaigns or channels drove the most leads and conversions this month?OperationsWhich tickets are trending by category and time to resolution?MarketingWhat is our CAC?ProductShow retention by cohort and first-usage month.
SalesWhich accounts are likely to expand based on recent product activity?ProductWhat is our WAU/MAU and how is it trending?OperationsWhich customers have open issues tied to performance or reliability?ProductDid anything else spike when a specific feature usage increased?SalesList all workspaces with an upcoming renewal in the next month.EngineeringMake table links open detailed views in our admin tool.SalesWhat accounts had the largest expansions this quarter?EngineeringHow many auth configs or connected accounts exist for provider X?EngineeringWhich SDK versions or app versions are most error-prone?Data & AnalyticsBreak down counts by type (categories, forms, service items) and show percentages.ProductIdentify the magic moment that predicts long-term engagement.MarketingAre we seeing a drop in lead volume year over year? Which months and segments are down?ProductWhich features correlate most with conversion to paid?OperationsSurface users who recently hit errors or experienced slow response times.ProductWhich product areas are slowing users down (timeouts, latency, error-prone steps)?Data & AnalyticsTrend key KPIs over time and flag abnormal spikes.Data & AnalyticsHow many records/jobs/tasks were created or submitted in a given timeframe?OperationsWhich customers are running into more bugs recently?MarketingWhat should be on a performance dashboard for our account managers?SalesWhich opportunities are stuck beyond the expected stage duration?MarketingWhich categories or segments contributed the most revenue or transactions?SalesWhich accounts are a churn risk?MarketingWhich geographies are performing best this quarter by pipeline and closed-won?Data & AnalyticsPull IDs or names for items matching a keyword across connected sources.MarketingWhat is our blended cost per lead and cost per acquisition by channel?SalesWhich accounts are likely to expand based on recent product activity?ProductWhat is our WAU/MAU and how is it trending?OperationsWhich customers have open issues tied to performance or reliability?ProductDid anything else spike when a specific feature usage increased?SalesList all workspaces with an upcoming renewal in the next month.EngineeringMake table links open detailed views in our admin tool.SalesWhat accounts had the largest expansions this quarter?EngineeringHow many auth configs or connected accounts exist for provider X?EngineeringWhich SDK versions or app versions are most error-prone?Data & AnalyticsBreak down counts by type (categories, forms, service items) and show percentages.ProductIdentify the magic moment that predicts long-term engagement.MarketingAre we seeing a drop in lead volume year over year? Which months and segments are down?ProductWhich features correlate most with conversion to paid?OperationsSurface users who recently hit errors or experienced slow response times.ProductWhich product areas are slowing users down (timeouts, latency, error-prone steps)?Data & AnalyticsTrend key KPIs over time and flag abnormal spikes.Data & AnalyticsHow many records/jobs/tasks were created or submitted in a given timeframe?OperationsWhich customers are running into more bugs recently?MarketingWhat should be on a performance dashboard for our account managers?SalesWhich opportunities are stuck beyond the expected stage duration?MarketingWhich categories or segments contributed the most revenue or transactions?SalesWhich accounts are a churn risk?MarketingWhich geographies are performing best this quarter by pipeline and closed-won?Data & AnalyticsPull IDs or names for items matching a keyword across connected sources.MarketingWhat is our blended cost per lead and cost per acquisition by channel?

Connect your own warehouse, or use Basedash Warehouse to visualize all your data in one place.

See all 750+ integrations
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Paylocity logoGladly logoInstagram Business logoYouGov Sport logoGreenPowerMonitor logoStarRez logoShopware logoTremendous logoClari logoCalabrio logoIronclad logoFormstack logoBox logoRicochet360 logoSalesforce Commerce Cloud logoTrello logoProductive logoMonday.com logoRetently logoLinkSquares logoPaylocity logoGladly logoInstagram Business logoYouGov Sport logoGreenPowerMonitor logoStarRez logoShopware logoTremendous logoClari logoCalabrio logoIronclad logoFormstack logoBox logoRicochet360 logoSalesforce Commerce Cloud logoTrello logoProductive logoMonday.com logoRetently logoLinkSquares logo
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CloudTalk logoREVIEWS.ai logoLemlist logoZenefits logoVisma logoCompliance Checkpoint logoGoogle Ad Manager logoPinterest Organic logoElasticsearch logoDatabricks logoSlab logoGoogle Cloud Functions logoLinkedIn Ad Analytics logoForj Community logoFreshchat logoGoogle Drive logoGoogle Classroom logoCalendly logoZingtree logoPaychex logoCloudTalk logoREVIEWS.ai logoLemlist logoZenefits logoVisma logoCompliance Checkpoint logoGoogle Ad Manager logoPinterest Organic logoElasticsearch logoDatabricks logoSlab logoGoogle Cloud Functions logoLinkedIn Ad Analytics logoForj Community logoFreshchat logoGoogle Drive logoGoogle Classroom logoCalendly logoZingtree logoPaychex logo
Clockodo logoDocebo logoClose logoOdoo Synconics logoGetFeedback logoDuoplane logoChargebee Product Catalog 2.0 logoFreshsuccess logoDialpad logoConnector SDK logoVeeqo logoMNTN logoHeartland Retail POS logoClubspeed logoAshby logoOkendo logoFTP logoXandr logoJamf logoGoogle Display & Video 360 logoClockodo logoDocebo logoClose logoOdoo Synconics logoGetFeedback logoDuoplane logoChargebee Product Catalog 2.0 logoFreshsuccess logoDialpad logoConnector SDK logoVeeqo logoMNTN logoHeartland Retail POS logoClubspeed logoAshby logoOkendo logoFTP logoXandr logoJamf logoGoogle Display & Video 360 logo

Basedash vs other startup BI options

Why startups are choosing AI-native BI over spreadsheets and legacy tools.

CapabilityBasedashAlternatives
Time to first dashboardMinutesDays to weeks
AI-native workflowYesNo
Data team requiredNoUsually yes
Data sources750+ integrationsSQL-only or limited
Built-in warehouseYes — managedBYO only
Pricing for startups14-day free trial + flat plansSeat-based or usage-based
Self-hosting optionAvailableRarely

Startup BI FAQ

What is the best BI tool for startups?

The best BI tool for startups is one that gives you production-quality dashboards in minutes without requiring a data team. Basedash combines AI-native dashboard generation, broad data source connectivity, and a managed warehouse option so startups can go from zero to live metrics fast.

Do startups really need business intelligence?

Yes. Even early-stage startups make better decisions with data. The question is whether you can afford the setup cost. Traditional BI tools require data engineers, warehouse setup, and weeks of configuration. Basedash eliminates that overhead so startups get BI benefits without enterprise BI costs.

How much does Basedash cost for startups?

Basedash offers a 14-day free trial that lets startups start building dashboards immediately. Paid plans use flat-rate pricing — no per-seat charges that punish growing teams. Check the pricing page for current details.

Can we use Basedash for board reporting?

Absolutely. Teams use Basedash to build live dashboards that replace static board decks. Share a link with investors and advisors for always-up-to-date metrics on MRR, burn, retention, and growth KPIs.

What startup metrics should we track?

The metrics that matter depend on your stage. Pre-seed: activation and retention. Seed: MRR, CAC, retention cohorts. Series A+: LTV:CAC, net revenue retention, burn multiple, channel efficiency. Basedash's startup metrics guide covers this in detail.

We can help you migrate your data and dashboards from any other tool.